Author Archives

The Shake-up for 2012 – Make Revenue Happen

I wish I had the magic bullet to “make revenue happen” but the title really isn’t as misleading as you might think.  Transformation..

April 1, 2012

Speaker advocates for local alliances

“Partnering is something every individual and business has to do nowadays,” Segil told a group of 40 at the Tea Gardens on Bouquet..

April 1, 2012

Working Magic in the Channel

The first day of Channel Focus North America with Channel Focus Latin America has concluded and it was a very full day of insightful..

April 1, 2012

Announcing first Pepperdine Larraine Segil Scholarship winner 2012

This week Larraine Segil gave the first Larraine Segil Award for Alliance Competency at the Graziadio School of Business at Pepperdine..

April 1, 2012

Want the deal? Push for it.

No deal is the only deal you can do. No potential partner is the only one that fits. When negotiating a partnership, patience is key, but..

April 1, 2012

Infusing Marketing and Sales with Engagement Energy

Engaging buyers is key.  Interesting techniques based on findings from a collection of psychologists and neuroscientists who study ways to..

April 1, 2012

What is lead development?

From prospecting, to lead nurturing and eventually to closed business, lead development is managing the prospect throughout the entire lead..

April 1, 2012

Identifying joint revenue growth areas is essential

As a channel manager, you are expected to help your channel partner come up with more places and more ways to sell your compa…..

April 1, 2012

Creating Sustainable Ongoing Communities with Tweetchats

If you have never organized a tweetchat, yet alone heard of them, this article is a great starting point to utilizing this powerful..

April 1, 2012

My Talk at Gamercamp Lv3

I had the pleasure of delivering a talk to a great group of independent game designers and developers at this year’s Gamercamp on the..

April 1, 2012
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